Marketing as a Service
Marketing as a Service Explained
Poor marketing costs a lot!
Five of the top 10 reasons cited for startup failure can be tied directly to a company’s poor marketing function ( including misfires in pricing, competition, business model and customers )
- Pricing and cost issues
- Ignore customer
- No market need
- Poor Marketing
- Get outcompeted
Marketing as a Service Pillars : Strategy
BUSINESS DISCOVERY WORKSHOP
Our one-day, interactive, consultant-led workshop will help you get an ‘infocus’ picture of your current environment and take the first critical steps in aligning your marketing with your business objectives. We will hold a strategic discussion on marketing strategy to help you determine what opportunities best suit your needs.
During the workshop we ensure both teams agree on a shared definition of success.
BRAND IDENTITY & STRATEGY
Your brand is more than your logo, name or slogan; — it’s the entire experience your customers -present and prospective- have with your company, product and/or services.
Your brand defines what you stand for, a promise you make, and the personality you convey.
PARTNER STRATEGY
In today’s environment, if B2B organizations are going to make it, partnerships can be a big help. If you are looking to kick up your marketing efforts through forming a strategic partnership, we are here to help you take the steps you need to develop a partner plan.
USER EXPERIENCE STRATEGY
UX strategy is a long-term plan to align every customer touchpoint with your vision. It is a holistic business strategy and requires understanding, support and action right across your organisation.
MARKETING CHANNEL STRATEGY
With changing market and competition conditions, a company cannot only focus on targeting the right customers, products and services, but also must find the right channels to convey these products and services to the market.Creating the right channel structure is crucial to increase efficiency and penetration into the market and to develop value propositions for these channels.
SOCIAL MEDIA STRATEGY
As you consider how to approach your social media activities, we will make sure everything you are posting on social media is worth the effort you are putting into it.
CONTENT MARKETING STRATEGY
We will help you manage content as an asset to achieve marketing reach, convert and engage target audiences.
DIGITAL MARKETING STRATEGY
When you think of a digital marketing strategy, you’re probably thinking of an intensive effort to grow your traffic or capture leads. We believe that a digital marketing strategy is essential to take advantage of the growing opportunities.
MARKETING AUTOMATION STRATEGY
You may already have all the ingredients – an email platform, a CRM full of client data, and an incoming source of leads. However getting started may seem daunting, we will help you with a few essential recipes to build up a full-fledged automated strategy in no time.
MARKETING AS A SERVICE PACKAGES
Proactive and value-added marketing services management.
Marketing as a Service Pillars : Marketing Automation & Analytics
EVALUATION & RECOMMENDATION
There are many different types of platforms that can help you create your marketing automation, but which is the right one for your needs? We have you covered.
MARKETING AUTOMATION IMPLEMENTATION
Marketing automation consists of a set of platforms integrated to work seamlessly together making it daunting to start, but no worries; we will handle all the fuss.
CAMPAIGN EXECUTION
Campaign execution in MA can be tricky and if execution isn’t perfect it may cost waste of time and money. We make sure this never happens to you.
MARKETING ANALYTICS STRATEGY DOCUMENT
With marketing analytics strategy documentation we will define the metrics to look for in our measurements and analysis and help you read them.
MARKETING ANALYTICS TOOL IMPLEMENTATION
To get the right measurement and analysis, your analytics tool needs to be setup correctly. We will help you do it.
BASE CUSTOMER JOURNEY CREATION
Base Customer Journey is the set of goals to convert anonymous users to become positive leads.
PERIODIC REPORTS
With our periodic reporting you will be able to evaluate how well we are doing working with you.
CUSTOMER NEED REPORT
Using the customer/user data we will identify customer needs and share it with you in real time.
With the help of marketing automation and customer journeys you will be able to address both cross-sell and up-sell opportunities.
Regardless of what digital marketing services and expertise you need, we have you covered.
Marketing as a Service Pillars : Execution
Advertising
Elevate your online presence and increase your brand's reach with Adversoup's expert Google and Social Media Ads Management services, where data-driven strategies ensure your message resonates with the right audience, driving impactful results.
Social Media Management
Transform your social media landscape with Adversoup's expert Social Media Management. We harness data-driven strategies to engage your target audience, amplify your brand message, and deliver outstanding results, taking your online presence to the next level."
Graphic Design
Revamp your visual identity and captivate your audience with Adversoup's expert Graphic Design services. Our creative team combines data-driven strategies and eye-catching design to enhance your brand's appeal and deliver stunning results, giving your brand a fresh and captivating look.
CAMPAIGN MANAGEMENT
A successful marketing campaign management is more than creating an advertisement or web page; it means developing and implementing a complete plan that spells out your specific goals and how you are going to achieve them.
LEAD GENERATION AND NURTURING
With Lead Generation and Nurturing we will start the process of triggering considerable customer interest in order to get them to inquire about your products or services.
WEBSITE DESIGN & DEVELOPMENT
Your marketing activities need a base and your corporate website will be it. However it needs to be created and optimized accordingly. We will create you a top-notch website to suit all your marketing needs.
LIVE VIDEO PRODUCTION (PODCASTS AND WEBINARS)
Our experienced creative team will help you produce live action videos, webinars and podcast to attract your potential customers with the quality video content.
VIDEO PRODUCTION
Customer success stories, video on demand contents, product trailers and infografics. You name it, we produce it.
SEARCH ENGINE OPTIMIZATION (SEO)
Search engines are unique in that they provide targeted traffic—people looking for what you offer. They are the roadways that make this happen. If search engines cannot find your site, or add your content to their databases, you miss out on incredible opportunities to drive traffic to your site.
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Adversoup has been a game-changer for our business. Their marketing as a service approach is exactly what we needed. They tailor their strategies to our specific industry and goals, and the results have been outstanding. Highly recommended!
Elba RodriguezElba by GG&B 
Adversoup has taken our marketing to the next level. As a small business, their affordable yet effective marketing services have been a lifeline. They understand the challenges of SMEs and have helped us grow steadily, reaching new customers and markets.
Janine GuerinRUE IV 
Adversoup has been instrumental in our marketing success. Their comprehensive suite of services and the personalized attention they provide to our business have truly made a difference. They've not only increased our visibility but also helped us connect with a wider audience.
Emir AkalınFeyzan Jewellery 
I can't praise Adversoup enough for their marketing services. Their innovative strategies and data-driven approach have consistently delivered exceptional results. They are a reliable partner for any business looking to enhance its marketing efforts.
Esra SaatciogluBeautyDealsTurkey 
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